Commercial Printing

commercial-printingMostly when people think of commercial printing, they think of business cards, flyers, and labels. There are so many more options available when it comes to commercial printing. For small stuff like professionally printed business cards, flyers, and labels, you can go to your local print shop or if you are small company, you may be able to do it yourself from your desktop printer. There are many programs available that will help you to design your own printed material. For larger commercial print orders, you will need to find a printing service company that has the experience, capabilities, and equipment to do it right. Even if you have a capable printer locally, you may want to use a print service company you find on the Internet to be sure you hire the most capable digital printing company at the best price.

Types of printing services that a commercial business will need to hire a professional, and experienced printing service company with state of the art equipment:

  • Packaging-there is much more to packaging than making sure the product fits in the box. The packaging of a product is what catches a potential buyer’s attention. It is the packaging that represents not only the product, but also the company. There may be a need for other related graphic printing products like instructions, point of purchase material, signs, flyers, and direct mailing material.
  • Direct Mailing processing-when a customer or potential customer receives direct mailings, the material needs to be professionally printed and distributed. A direct mailing campaign can be overwhelming to many companies by the time the design is created, the direct mailing piece is printed, mailing labels are made, mailing labels are applied, postage is added, folds made, and finally mailing the material. A digital service company with the equipment, the staff, and the facilities to handle all the steps involved in a direct mailing campaign will help assure that the campaign is successful.
  • Die-cutting-it is not enough to just envision a great design if it cannot be realized. For detailed design and simple designs for packages, product development, sales kits, display boards, pop-up boards, and boxes, businesses need professional die-cutting services. It is important to use a company that has the equipment to do it right.
  • Photography and Design-this is an important part of professional commercial print services. A digital print company should have a studio available and an experienced design team available in addition to being able to do the printing.
  • Asset management Services-not everyone will be able to sit down at the same table at the same time to discuss and decide on a printing project. As digital files for clients grow, stored printed pieces increases, the need for availability of printing on demand occurs more frequently, and wanting to be able to track previously printed files easily, the task of managing these file and making them easily and securely available can become a nightmare. A digital printing company that can do this for you, should be the one that you choose to provide digital printing services.
  • Direct Marketing-a campaign that can be personalized to the receiver is more likely to be a success. This can be used for gift card and loyalty programs, direct mail campaigns, sales promotions, market research and consumer questionnaires, and customer satisfaction surveys. You should chose a digital print service company that can offer you many tools that will help make your direct marketing campaign a success.
  • Web-based Print Solutions-printing is not just about the right paper and quality ink, it is also about being digital. Web-based print solutions can be used to improve communications and for the following: inventory management, managing regional marketing programs simultaneously, template-based printing, corporate communication, e-procurement, and centralizing marketing efforts.

Rex Three is a digital print solutions company that can do all of the above and more. Rex Three can meet your printing needs today and in the future as your business grows. Look over their case study and then contact a print specialist today to find out what Rex Three can do for your business.

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